So you have worked hard optimizing your site for search engines, and the traffic is beginning to come in. You have fine tuned your site, tested it with participants, and you feel confident that sales will happen. You have one big problem though, things are not as they planned, and you are getting zero conversions.

Getting a website to performe the way you want takes a little bit of basic Sales 101 training. To get someone to join your site or buy something, it takes several factors, and fear and knowledge are two of those. In the case of Fore Score Golf Stats, they took this into account, and offered a demo page to encourage new visitors to join.