Ranking Search Optimization Sites

Feb 182009
 

I’ve been asked to look at a lot of seo sites over the past year, and the one thing I always look for is how they actually rank. It’s a credibility thing. How are they supposed to rank your site well, when they can’t rank themselves. Granted, it’s a competitive topic to get ranked well, but are you going to use a company that ranks 367th, or in the top ten? Welcome to HubShout.

hubshout

HubShout is an online marketing company that doesn’t just offer SEO services. They brag about it. Many of the seo sites I look at rank poorly, not at all, or just have maybe one spot in the top thirty listings on Google. I don’t think there is any better credibility factor that you can find from a seo company that their ranking. HubShout is shooting for SEO technology. On their home page they mention that they are ranked on the first page of Google for the keyword. Well guess what, they are not just on page one, but listed second. If you are in the top five for your keyword, be happy. It’s not an easy accomplishment, especially when you are competing against 10,000,000 plus other sites.

HubShout offers the typical SEO services.

  • Free consultation
  • Onsite audit, and keyword research
  • Link building services
  • Paid search campaign

They also have a great listing of seo articles to help you out. Before diving into any seo campaign I would strongly advise finding out as much as you can ahead of time. Pretend you are buying a new flat screen t.v., and research the heck out of it. HubShout has passed my first credibility test. They actually rank well for a competitive keyword.

Submit Comfort

Jan 262009
 

submit

Looking for SEO Services? Submit Comfort has a variety of services that can take some of the burden off of your shoulders when it comes to site marketing. You can’t do everything, right?

There are a few  obvious ways to market for online sales. You can buy visitors, you can buy advertisements, or you get ranked well on search engines for your keyword. All will require time and money, but optimizing your site for search engines can produce results that the first two just can’t compare with. Additionally, it doesn’t require the constant high cost to maintain once things start kicking in. Persons searching for a product often want to buy. Don’t you want those kind of visitors?

Submit Comfort offers a variety of levels for service. They have:

  • One way natural link building
  • Social marketing
  • Directory submissions
  • Blog submissions
  • Bulk content writing
  • Article submissions
  • Custom requirements

They also offer a free analysis which is always a great way to start. Once things get rolling, they offer a member panel that logs all of the work they have done for your site. Their SEO packages range in price from $125-$2,000, and if you want to spend more I am sure they will be happy to help you find a way.

Many don’t always believe the hype about search engine traffic, and I didn’t always myself. I know from personal experience though, that a keyword rich page can generate 500 unique visitors from Google alone. That is what my best SEO page, on another site, has been averaging for over two years now. I only wish that was a product selling page.

If anyone here has a page that generates over 1,000 visitors from search engines let us know! We would love to hear your story, and if anyone is using Submit Comfort, kick down with the customer experience.

Zero Conversions

Sep 162008
 

So you have worked hard optimizing your site for search engines, and the traffic is beginning to come in. You have fine tuned your site, tested it with participants, and you feel confident that sales will happen. You have one big problem though, things are not as they planned, and you are getting zero conversions.

Wrong Target Audience

If you are not converting, and you don’t think it’s your site, maybe it’s your visitors. Here is a must read: Good Keyword Research, found on SEO Services website. The article is about fine tuning your keywords. A common mistake that is made is generalizing a site to just one keyword.  They use the example SEO, versus SEO Services. Fighting to get ranked for the keyword SEO is difficult at best, but if you are a SEO service company, you might not really want that traffic anyhow. You want traffic from people looking to hire you. A better keyword phrase would be “SEO Services”. It’s an easier battle, and the target audience is more defined. By the way, SEO Services is currently ranked 4th on Google so I think they know what they are talking about.

For this site, I used to try getting the word, usability. Not the greatest idea. Usability testing is done on more than just websites. There is also a lot of competition for the word. So when I found that was failing, I fined tuned it to “web usability and design tips”. I am trying to target visitors who are simply looking for a blog that offers my advice on the subject. I want subscribers! I’m currently now on page one for the keyword phrase.

SEO, Usability, Target Audience, Conversion

SEO, usability, and target audience. It’s what you need to make a conversion. SEO to get the free traffic, and usability to make sure the audience can easily convert. What about the target audience? Well if you don’t have that, you don’t have crap. Optimize to get them, optimize to convert them, and optimize your services to keep them comming back.

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