I’m sure many of you have heard of testing a page or layout using two or more different styles. You can mix up the words, layout, anything. It’s commonly referred to as split testing. Many times though, the changes we make to our sites are not done is this fashion. We change the logo, or we change the wording to our tag line. There are all sorts of little things that we do that just don’t get the fair split test. Unless of course, you test your journal.
Yesterday I received an email from one of you asking me where the graph came from on my recent post, Get Free Usability and Design Tips by Not Subscribing.
The graph came from FeedCompare.com. All you have to do is type in the Feedburner name into the form, and their you go, a two year history of numbers graphed just for you. Use BestWebImage to give it a try. When you do, make sure you look at the two year view. You can see why I am such a huge fan of my new method for getting “subscribers”.
Arrrrggggggg…..no it’s not pirate day, just mad.
I’m writing this post today to inspire you? No. To inform you? No. I’m writing this post today to bury a deleted post I made yesterday. I wrote a post, I deleted it, and during that short span of say, ten minutes, Feedburner caught it, and is now including it into my feed. It won’t let it go, so I am simply hoping by making this post it will go away.
Are your deleted posts getting feeded anyhow? Mine did.
For those of you that know about the plugin Feedburner Smith you know how handy it is turning your Feedburner RSS link into a more friendly (your original) feed link. Last month I finally installed it on this site, and a week later I uninstalled it.
The reason for killing it off was because I was losing a more important part to my site, and that was the knowledge of where my subscribers are coming from. Here is a cool tip on how to track where your subscribers are coming from if you use Google Analytics, and how redirects are not cooperating, aka cool tip/bummer deal.
Researching methods to improve subscriber numbers I have found lots of ideas that could help, and a lot of them that just stunk. Here is a quick what not to do, and three great ways to get more. Read to the end on this one, the third and last tip could be one of your best bits of advice.
For those of you that read my daily Today’s Read posts you know that I find new posts by using Google Alerts. I pick my favorite keyword phrases, Google finds all the blogs that use them, email them to me, and I check them out in the morning.
Each alert that Google sends me usually has about three to five blogs that use the keyword that day. I have alerts for a bunch of keywords, so I get a bunch of blogs to read. I don’t check out all the blogs because they are not always relevant though. How can I tell? It’s in their title. I’m not going to read a post about improving the “usability” of kitchenware. I just read the posts about improving the “usability” of websites.
Each blog Google mentions also include a brief description with the title, but I usually only read those when I’m am unsure if the content is what I am looking for. Just like most users read websites, I skim.