Creating a couple of mockups for a site has some real benefits, and it doesn’t just effect the appearance. It can also enhance the code and navigation of a site. Creating two versions for a site may sound like an extra expense, a simple pain in the butt, seem pointless, but it helps a site out a lot.
Design
Avoid thinking it’s this version or the other. Think, we like this part of this version better, and we like that part of the other version better. As the main site architect, you can pick and pull the best parts of the two designs.
On my latest project I was disappointed the site owner did not choose my design, but they did end up using my styles in regards to formatting text and the content. The outcome? A great looking site that offered the best of design, and the best of formatting. If there was/is only one developer working on your project, I know you could do better. Don’t be satisfied with good enough.
Code
Another benefit to creating parallel designs is the fact that webmasters often use different tools or methods to accomplish the same effect. Having at least two different ways to see a page in action has some great benefits.
An example might be a webmaster that prefers flash for a certain effect where another webmaster might know how to create the same effect using CSS. Which one works best for your users?
Navigation
Another big win here is improved navigation. Two different webmasters working on a project can very easily come up with two logical, but different, ways to accomplish the same task. Combine these two ideas with a little user testing, and navigation to your site will always get a thumbs up.
Have you ever worked on a website where there is more than one webmaster? Pride is the only initial obstacle. The end result though, will be a greater pride of a fantastic site that only a team could build.
- May 6, 2010
- Posted by Robert Campbell at 10:47 am
- Add comments
- Code, Graphic Design, Usability & Design
- Code, design, navigation, parallel design
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I am always looking for a better way to market my product – thanks for the info…
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Well thought on this nice collection.I think that In parallel design it is important to have the designers working independently, since the goal is to generate as much diversity as possible. Therefore the designers should not discuss their designs with each other until after they have produced their draft design concepts.
i think the idea of parralel design is not bad.but it takes more time sometimes we have not the enough time to complete the tasks.
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According to me most important point navigation in your post…
Really great tips.I will keep in mind those all.thanks for sharing…
Thanks for this tip.
Thanks for this tip
Altough it help having more perspectives. The Best strategy for small/medium clients is to have clarity before begining the design. This way everybody is happy.
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yes its good i have also design a new blog…and add a flash image on his home page.
Thanks for this tip. However i think that in the Internet we can find better sites.