Mar 042009
Most sites do it. Does yours? Having your logo link to your home page is a fairly common practice. As a user of a website though, do you expect it to be like that? Does it improve a sites usability at all?
Here is the poll: Do you expect the logo of a website to link to the home page?

The answer has to be YES. However, I see you’ve alerady had a vote for no.
Maybe it’s not as expected as I thought.
FYI: I’ve never had a client ask for this feature – it’s usually suggested by the designer.
Me voted no? No. I voted yes. I think it’s a generation thing. I have read many articles about how some people are totally against it. It generates wasted clicks. Most people I know though say they expect it. I have even read some people that so much expect it, they say “If it doesn’t, I stop visiting the site”. A little extreme, but I know for me, I expect it to do just that. It’s not a wasted click if the visitor is trying to get to the home page.
Also, I know a common pattern is many hit the logo to simply refresh the page, knowing they are on the home page. I tell people to keep it.
[...] Comments Robert Campbell about: New Poll – Logo LinkManz about: New Poll – Logo LinkRobert Campbell about: Add Search and EarnRose about: Add Search and [...]
Hi Rob…
I didn’t mean to imply that you voted no… when I checked the results I noticed that there had been a ‘no’ vote.
I was surprised by that.
Pretty much a slam dunk yes to link your logo the home page. I’m wondering if the no voters are simply voting no because they never though of it, or because they think it shouldn’t. Hmmm.
[...] couple of weeks ago I started a poll about having your logo link to your home page. So far, ninety-three percent have said they expect it to link to your home page. Well after taking [...]
[...] in March I started a poll asking if you expect the logo to link to the home page. Current results say 93% of you say yet. The reason I started it was because I had a client that [...]
yes it does improve website usability.
It actually bothers me when the logo doesn’t take you the home page. I think that should be a no brainer.
Very much a throw soak yes to weblink your logo the webpage. I’m thinking if the no voters are basically voting no because they never though of it, or because they think it must not. Well.