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Journal Analytics

By Robert Campbell on Thursday, March 5th, 2009 Print This Post
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Here is a little tip for you webmasters that like to constantly make changes to your site. I call it Journal Analytics. Tracking all of those visitors with a program like Google Analytics is great, but unless you track the when and how you made changes to your site, those statistics really only amount to a fancy counter. Want to give it some real value? Keep a journal of what you are doing.

Using a Journal

For my mail software I use Microsoft’s Outlook. It comes with a handy little tool called Journal. You can use any kind of journal software, even notepad if you wanted. It’s just for me, Outlook is usually open, and Journal is right there.

Whenever I make a change to one of my sites, I write down a brief description of what I did on the day I did it. It may seem like a waste at first, but when the day comes when you are ready to pull the data for a true comparison, pay dirt!

Do you keep track of the changes that you make?

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7 Comments on “Journal Analytics”

  1. Addicott Web says:

    That’s a great idea – thanks for sharing!

  2. [...] recently wrote a post called Journal Analytics where I mention my practice of logging changes I make to my sites. I got to wondering how many of [...]

  3. [...] free to say that I coined the phrase Journal Analytics. I wrote a post about it a while ago. Writing down the changes that you make to a site, and why you [...]

  4. [...] links back? If I do, will Google hate me even more? Did I do anything else. I started reviewing my journal for this site looking at any changes that I may have done. I even considered the number of posts. [...]

  5. [...] Here is what I did, my expectations, and the apparent outcome. You keep a journal of your changes, right? See Journal Analytics. [...]

  6. [...] Google is now slowly releasing the Annotations feature for their analytics. It allows you to make a comment about a specific date. This is something I have already been practicing using Microsoft’s Outlook Journal. I call it Journal Analytics. [...]

  7. [...] one year ago, nearly exactly one year ago, I wrote the post Journal Analytics. It is about the importance of tracking your site changes in a journal. This is something I have [...]

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