As a webmaster, online site promotion often falls into your department. You are the web expert for the company, right? Marketing a site by means of directory submission is not one of my favorite things to do, but a site doesn’t exist unless you tell people about it.
A little tip to improve your time spent submitting to directories is to focus on certain types. Don’t just submit to 100 random directories. There are lots of directories that focus on target groups. Ozami Internet Guide, for example targets men under the age of forty. Ozami is a paid directory, meaning you have to pay to get you site listed. So another tip is to do your homework before buying. Looking around the site, they obviously have sold many listing, a good sign. Checking with Alexa, they obviously get real traffic, and are very well ranked. Checking their domain, they have been live for at least four years. They also have excellent PR on Google which means they have quality sites linking to them. I believe all of these things added up would easily equal a quality directory submission.
Another tip I like to do after purchasing a listing is to see if I can get a free write up in their blog. I had to look around a little on Ozami’s site, but I found a link in the footer, Ozami’s Blog. Looking at it, you can see they have a category for site reviews so you might be able to get them to do it. Not everyone likes to do that, and I am not suggesting Ozami does. Offer to write it, if it helps. Looking at their blog roll, I was also able to find another category specific directory for SEO geared sites. So even if they don’t post a free article, you get another place to submit your site.
Focus your time spent submitting to category specific directories, and maximum your time on them.
ariel (1)
Chris (1)
Curtis (1)
Fair play I hate directories! And, now with Googles penalty on them I doubt many people will use them.